Service

Shopify CROMore revenue from the visitors you already have.

Audits, A/B tests and UX improvements that lift revenue per session, not just traffic.

Overview

Conversion optimization is a research discipline, not a checklist of best practices. I work from your analytics, session recordings and customer feedback to build a prioritised hypothesis list — then ship tests one at a time so results are attributable.

The goal is compounding: each validated change raises the baseline the next test builds on.

Who this is for

  • Stores spending meaningfully on paid traffic
  • Brands with healthy sessions but a conversion rate below category average
  • Teams with high add-to-cart but heavy checkout drop-off
  • Merchants who want structured testing instead of guesswork
Start a project
Scope

What's included

What's included

Conversion audit

Funnel analysis by device, source and template with quantified leak points.

Session & heatmap review

Qualitative evidence for where and why intent breaks down.

Hypothesis backlog

Every idea scored on expected impact, confidence and effort.

Test implementation

Clean variant builds that don't slow the store or flicker.

Checkout & cart optimisation

Trust, shipping clarity, payment options and friction removal.

PDP conversion work

Above-the-fold hierarchy, objection handling, social proof placement.

Reporting

Monthly readouts with results, learnings and the next prioritised tests.

Process

How we'll work together

Process

01

Measure

Verify tracking, then quantify where revenue is actually lost.

02

Research

Sessions, surveys and support tickets to explain the numbers.

03

Prioritise

A scored backlog so we start with the highest-value tests.

04

Test

One change at a time, run to significance, documented properly.

05

Implement

Winners rolled into the theme permanently and cleanly.

06

Iterate

Each result feeds the next hypothesis. The gains compound.

What you get out of it

  • Higher revenue per session without extra ad spend
  • Decisions backed by evidence instead of opinion
  • A documented record of what works for your audience
  • Lower customer acquisition cost across every channel
FAQ

Questions about this service

Frequently asked questions

Next step

Ready to start with Shopify CRO?

Send over the details and you'll get a considered reply within one business day.